Well, the big grand opening for the new Rite-Aid at Goodman and Monroe in Rochester took place, with ribbon cuttings and back slappings galore among government officials and businessmen. The Rochester Chief of Police was also present, smiling, even though he can expect his department to have its hands full with the new store: the old Rite Aid across the street was the source of five times as many police calls in recent years as the bars across the street. Media reported copiously on the opening. The display windows, despite the fanfare of the opening, still are empty, except for Rite Aid posters pasted to their back walls.
Why are the required display windows still empty, even on the day of the big grand opening? Empty, with all the dignitaries and media present?
Could it be that the store’s management has already concluded that there’s nothing they can put in the display windows that would appeal to the pedestrian, the window shopper? That a pyramid of Pringles will not inspire the streetscape and passersby?
Check out print and footage of the ribbon snipping here and here.